Beyond execution, we use technology to provide valuable performance insights, allowing us and our clients to track what’s working and identify areas for improvement. This enables continuous optimization, ensuring strategies remain effective. By implementing the right technology solutions, we allow our clients to focus on what matters most: growing their business and building strong relationships with their prospects and customers.
Pipedrive CRM
Athena is a Pipedrive Elite Partner. It is a cloud-based CRM system that gives sales managers and salespeople the visibility they need to manage multiple deals and contacts effectively. For clients that don’t have a CRM, we set up a Pipedrive account for them with one client license and offer additional licenses when required.
LeadBooster
A product of Pipedrive, LeadBooster is a conversational chatbot that engages in conversations with website visitors as soon as they land on the homepage, turning a website into a full-time lead gathering machine.
Client CRM
It’s not a problem when clients want us to work within their CRM. Our team has experience working within all major CRM systems including HubSpot and Salesforce.
Marketing Automation
Marketing automation is a powerful tool that allows us to manage marketing processes across multiple channels. The platform includes powerful tools to automate email campaigns and social media, create landing pages and forms, and view reports and analytics.
Website Visitor Tracking
Our website monitoring software can turn anonymous website traffic into real, actionable leads for businesses. This is why it is our preferred website tracking technology for B2B industrial clients.
Research Tools
Our Research Associates use a number of resources, including live calling, ZoomInfo, LinkedIn Sales Navigator, Google, Industry groups, and more, to ensure our target lists are accurate.
Adobe Creative Suite
Our graphic designer and content creator rely on the Adobe Creative Suite to provide professional quality sales sheets, emails, articles, case studies, presentations and other marketing collateral as required by the program.
